Updated 15.11.2018
William Simcoe

Staff

William Simcoe

Senior Lecturer

Degree in Music (A.A.S.) from City College New York City;  Degrees in Psychology (B.A.) and International Business (M.A.) from Columbia University - New York (Graduate Thesis on how Cultural Manifestations (PESTLE Factors) Influence Internal Organizational Arrangements and Consequential Impact on Strategy Development & Implementation)

School of Business

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Projects

External Company Consulting and Training Projects

Publishing Projects

Cross Boundary Projects with Students and Companies in "Marketing Research" course

International Cross-Functional Projects - Business Students and Engineering Students in Second Country in "Innovative Project" course

Degrees, certifications and courses

60 Graduate ECTS (credits) in Pedagogy from Haaga-Helia, Helsinki - Finland (Thesis on Integrated Project Management and Innovative Knowledge Communities)

IPMA Project Management (PMBOK) Certification (equivalent) 3rd (B) level

Language skills

English: Advanced Finnish: Intermediate German: Intermediate

Publications

The Components of  Marketing (Publisher: Edita, Finland)

Phases of Internationalization (with Podcast - Publisher: Edita, Finland)

Case Study on "Why a headache medicine failed to the Middle East" (Publisher: Pearson, London and New York)

Association

Member of Association of International Educational Consultants

Trainer for European Association of International Education